Hans on Experience
Weblog van Hans Mestrum
Berichten op Hans on Experience getagd met 'mass customization'
TEDTalk: Joseph Pine - What do consumers really want?
"Customers want to feel what they buy is authentic, but "Mass Customization" author Joseph Pine says selling authenticity is tough because, well, there's no such thing. He talks about a few experiences that may be artificial but make millions...
Gepubliceerd door Hans Mestrum op 16 januari 2009 20:13
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