Hans on Experience
Weblog van Hans Mestrum
Berichten op Hans on Experience getagd met 'eduard de wilde'
Beginners Guide to Business Blogging
Debbie Weil heeft een nieuwe uitgave van haar manifesto uitgebracht: Beginners Guide to Business Blogging (pdf). Ze gaat daarin in op bloggingsoftware, wat goede (business) blogs zijn, wat RSS is en hoe je die webfeeds (RSS) kunt lezen, de etiqeuttes komen aan...
Gepubliceerd door Hans Mestrum op 15 augustus 2006 10:00
Consumer to business
Niets is toevallig en valt zomaar uit de lucht. Ook dit seminar niet. De titel: Consumer-to-Business: de toekomst van marketing? Seminar over weblogs, podcasting, rss, videologs, zegt eigenlijk al genoeg en past perfect bij hetgeen ik schreef over upstream denken...
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Gepubliceerd op 05 oktober 2005 17:22
De krenten uit de (marketing) pap: interactief, virtueel en live
Momenteel is er een seminar aan de gang in MediaPlaza: De krenten uit de pap. Er wordt een overzicht gegeven van awards, presentaties en cases op marketinggebied die het afgelopen jaar hebben gespeeld. Het bijzondere van dit evenement is dat...
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Gepubliceerd op 16 juni 2005 21:00
De multichannelende consument
Eduard de Wilde van Bricksmeetbytes (VODW) heeft een interessante presentatie over de multi-channelende consument (pdf) gegeven.
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Gepubliceerd op 28 april 2005 08:45
Waarom RSS-marketing doorbreekt
E-mail marketing is erin geslaagd om binnen vijf jaar door te dringen tot de top van de marketingmix. Op eMarketer was recent te lezen dat e-mail marketing zelfs een bedreiging vormt voor TV als dominante marketingkanaal. RSS marketing zal echter...
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Gepubliceerd op 18 januari 2005 11:53
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